THE four councils on the banks of Scotland’s longest river are teaming up to attract tourists to the region.

Perth and Kinross, Angus, Dundee City, and Fife councils have formed the East of Scotland Tourism Partnership, and with a £40,000 boost from the VisitScotland Growth Fund, they hope to promote attractions which surround the River Tay.

The project, Scotland’s Tay Country, aims to establish the area as a key tourism destination and use the opening of V&A Dundee, and events like The Open to encourage visitors to stay longer and explore the region.

Historic sites, wildlife attractions and adventure centres in the area are also expected to benefit from the VisitScotland funding.

John Alexander, leader of Dundee City Council, commented: “We are uniquely placed to cater for pretty much every type of visitor and our message could not be clearer, don’t let your only regret be that you didn’t visit us.”